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Posts Tagged ‘Need for Speed’

As I wrote in this blog last October, after the “E for all Expo,” the philosophy behind my company, Unconventional Media, is to deliver a fresh angle for new entertainment, incorporating movie storytelling into game play. This seems to be a growing, exciting trend in the business, although much of it remains tied to feature film releases like “Batman,” “Watchman,” “Harry Potter,” etc.. I do admit it was fun to stand next to the original Ghostbusters Ecto-1 vehicle, parked outside to promote the Ghostbuster Video game. I believe with the immersing technology of virtual game worlds, we can create storylines to form a new kind of entertainment. It’s like my fictional screenplay, “Press>Play” as reality. We enter the story, virtually.

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I had the same experience a few weeks earlier when we premiered our documentary, “Houston We Have a Problem” on March 27th at AFI Dallas. The film, directed by Nicole Torre of New Angle Media is about the Oil Barons, Wildcatters, and roughnecks and their long struggle to feed America’s ferocious oil appetite. A real inside look into the oil culture and just how the country became so addicted to oil. The good news is Houston and many of the oil honchos believe we must go “Green” for a secure domestic energy future. The film played very well with great reviews on KERA (local PBS station) and even on IMDB. I was asked to be on a panel about documentaries and the effect of online media, joined by “Rock Prophecies” director John Chester and Pete Schuermann of “Haze.” Monitored by online S writer. The end discussion was covering the sticky issue of what is considered fair use. Once again, I enjoyed participating and learned some new things, as well as met some great new contacts.

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Yesterday, the Visual Effects Society (VES) announced the nominees for the VES Awards and “Need for Speed:Undercover” was nominated in two categories, Outstanding Pre-Rendered Visuals in a Video Game and the one that truly reflects Unconventional Media’s work, Outstanding Real Time Visuals in a Video Game.  Directed by Joseph Hodges with cinematography by Jeff Seckendorf, [...]

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Use the web for success, that’s my resolution. There are no good old days, just present day.

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Nice Article on the Need for Speed: Undercover in LA Splash magazine.

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Yesterday, I finally pulled myself away from “Need for Speed:Undercover” on the XBox.  I’m having a terrible time making it past the early levels so that I can see more of the live action footage that I produced for the game.  It’s not the game, it’s definitely the player.
I had been asked by the Coalition [...]

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Need for Speed:Undercover from Electronic Arts (EA) is finally available at retail stores in North America and on November 21 in Europe.  The live action in-game movies were produced by Eric Mofford and directed by Joseph Hodges for Unconventional Media.  In the game, the player is recruited by Federal Agent Chase [...]

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There is an interview with me on Unconventional Media and the production of “Need for Speed: Undercover” online for MovieMaker magazine.  Click on the magazine link.  We also talk about the RED camera and upcoming projects including the Paraplex in New Orleans and the feature film “Press>Play.”

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Last Tuesday, October 14th, Unconventional Media, in conjunction with PLA Media, officially opened the Southern office, Unconventional South. Pam Lewis, a public relations and marketing guru with over twenty years experience, opened her doors at the PLA Media building on Music Row to welcome my partner Michael Catalano and I to the agents, music publishers, record executives and other dignitaries of Nashville, Tennessee.

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Went to E for All Expo. I was there mostly to get a better idea of the future of video games, but was surprised and disappointed by how few new games were displayed. In fact, if one didn’t know better, you’d think the whole industry was now being served by “Guitar Hero” and EA’s “Rock Band.” Lots of wanna-be rockers holding fake plastic guitars trying to keep up chord progressions on colored frets.

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